BOLD NOMADS: CRASHING INTO PRITCH’S FAVOURITE CITIES
PRITCH Collective introduces Bold Nomads. Now, cities can be explored through an authentic lens—finding hidden spots, seeing the familiar in a new way, and taking them in loud, fast, fully.
WHO ARE THE BOLD NOMADS?
The ones who move the world forward. Artists, musicians, visionaries—brave and independent. They move to the rhythm of their city but refuse to be shaped by it. They throw on a Corset Belt with Popper Trousers, mix avant-garde with classics, wear clothes as armor, as statement, as second skin. Through their eyes, every city comes alive—in details, sounds, energy, and everything in between.
WHO’S THE FIRST NOMAD? OBVIOUSLY, ARINA.
PRITCH's founder. London is where her story began—first collections, defining her style, meeting the right (and wrong) people. It’s her city: the place where she creates today, weaving her DNA into London, and London into PRITCH.
WHERE DO WE START?
Obviously, London. A city with guts. A city with bite. The soul of the brand. Here, the lines between fashion, art, and creativity don’t just blur—they dissolve. Here, you can meet anyone—or no one at all. Depends where and how deep you look.
Leather textures, black silhouettes, a Waist Corset Belt sharpening a clean-cut look. A Leather Corset Belt turning streetwear into armour. If it belongs anywhere, it’s here.
LONDON IS JUST THE BEGINNING.
Next: Berlin, New York, Tokyo, Paris. All through the lens of Bold Nomads—their places, their soundtrack, their after-hours rituals.
For now—Arina’s Notting Hill. See the city through her lens:
Franklin’s – A wine bar she calls her “extended living room.”
People’s Sound Records – The perfect vinyl store.
Tappo – For those who appreciate Italian wine and atmosphere.
Zephyr – Greek cuisine at its best.
Dorian – Elegance, great food, and the right vibe.
The Good Plot – The ideal breakfast spot.